Monday, October 17, 2011

Adsense-In With the New, Out With the Old

Adsense-In With The New, Out With the Old

Okay, I have to admit, I've been a little slow about embracing the new Google Adsense platform. However, I have begun in earnest to get a handle on it. After working with it for a solid month, I'm actually finding some benefit with the new Interface.

They have just added a new feature, that was a feature within the old interface- ad styles. I have to admit that was one area that I missed the most, and prevented me from using the new interface all the time. However, after looking at the ad styles I created, visually, I'm feeling a little more comfortable. This is how it works:

  • When you edit an ad style in the new interface, any ad units that are using this style will automatically be updated.
  • As in the past, if you decide to test new colors on your site, you can apply it to a couple of your ads, to see if people respond. If not you can change back to the old, or try another color combination.
  • To create a new ad style, visit My Ads, Click "Ad Styles" and then "+New" button.
Pretty simple, right?


Google Adsense Link Ad Changes

Google Adsense is making a few updates on their link units. They reevaluated the layout and the landing page, and found that both was in need of a modern look. They are hoping this modern look will help to give it better performance.

The link unit, and the choices between the four and five topics on the horizontal orientation link ad will now have only four. In addition, you will see additional space around the ads. With the vertical orientation ads, you had a choice of 3 or 4 links, that is being cut to 3 links. In addition, both link ad units will see a larger font size.

Personally, I like the looks.

As to the makeover of the Google landing page, you can take a quick look of  the sample on the Google Adsense blog, I have to say it is far more pleasing to the eye, than the old.

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