Pinterest Anyone?

Pinterest Anyone?

What is Pinterest? That at least was my first question. Has it been around for a while, was my second? Let's take a closer look.

Pinterest was founded in 2008, and only opened up its beta to invitations in 2010. Slowly, as word got out, more and more people began to come on board. By August 2011, Pinterest drew Time Magazine's attention, and ranked it in their "50 Best Websites of 2011".

What is Pinterest?

Pinterest is a virtual pinboard. What is a virtual pinboard? It a large bulletin board where you can put pictures of anything from vacation destination possibilities, redecorating ideas, dress ideas, pictures of recipe cards. You can build a board for different niches, for example, holiday ideas, which could include decorations and recipes and gift-giving ideas.


Who Frequents Pinterest?
Currently is seems that Pinterest is dominated by women. Maybe it is because of the way they (Pinterest) has marketed their website in the beginning. However, men are beginning to find a use for Pinterest as well.


Can Businesses use Pinterest?
Yes. However, since Pinterest is "image-driven" you can conclude that certain businesses can easily use this social medium easier than other. I could see businesses with interests in designing, photograhy, retailing may benefit from Pinterest.

I also noticed that you can embed affiliate ids on Pinterest. Hmm-mm, looks like another control issue for affiliate managers.

Sounds interesting doesn't it. For more details check out  Marketing Your Business With Pinterest.